Interactivemonday is a label for interactive/digital work on Twitter invented by the renowned mrktng blog http://www.adverblog.com. People share what they like dot.
#1 this honestly astonished me: the level of openness and honesty, hence the risk First Direct bank took with this attempt to really start conversations – what means that they allow pos. and neg. opinions on ther corp. microsite. Impressive. http://www.live.firstdirect.com/
#2 brilliant viral by VW showing how one can really change behaviour by making dull things fun
#3 Fancy Audi A4 car configurator using a quite advanced touchscreen (this really happened at the IAA fair this year)